Who is Snowball Effect?

Snowball Effect is a New Zealand owned company that was launched in 2014 with the goal of making capital raising more efficient for companies, and investing more accessible for investors.  Snowball Effect’s vision is to see a New Zealand economy fuelled by high growth businesses, and in its first 4 years the company has raised over $42m for high growth businesses.

Snowball Effect works with a particular stage of company to raise capital, being companies that have proven traction in their target market in terms of sales, and are generating strong growth but need additional capital of between $1 – 10 million to really drive growth to the next level.

Typically growth capital is raised to fund things such as expansion into new offshore markets, new plant and machinery, additional staff, new product development, or marketing efforts.

Raising capital is hard, and it takes significant time and effort to prepare for and execute on a capital raise.  It is even harder when a business is on the hunt for a specific type of investor who can bring additional skills and expertise to a business as well as their capital.

Snowball Effect is setup to provide a full service offering to companies looking to raise growth capital.  This involves partnering with the company for the entire capital raising journey, as well as providing ongoing services to the company after the capital raise.

Each capital raising process with Snowball Effect is tailored to the specific needs of each company, and starts with getting the company investment ready, before actively working with the company throughout the capital raising process and into the future.

Services include the completion of information documents, sourcing of strategic investors, directors, mentors and advisors, marketing and PR assistance, share registry services, and shareholder communication packages.

By working with Snowball Effect, companies get access to a large investor audience of 18,000 investors who have an interest in investing in high growth companies.  The investment process is completed completely online, meaning that it is an efficient way to raise capital instead of taking up valuable management time while also keeping costs down.

These are some of their partners.  You can find out more about Snowball Effect’s services here.